BETA Eloqua Dyno Test
How much of Eloqua's power are you harnessing?
How would you rate your company's current
level of Eloqua usage?
We designed this tool around Oracle Eloqua Marketing Automation software. The principles behind our questions apply to other platforms too, but you will find that the terminology we use might be Eloqua-specific.
How confident are you that you have implemented the basic Eloqua features? We could name features such as Eloqua Campaigns, Canvases, Emails, Forms, Landing Pages, Autoresponders, Segmentation, Programs, …
How confident are you in your Eloqua Configuration efficiency?Eloqua can be used to the maximum to quickly plan and create multi-touch, always-on, 360-degree, dynamic and personalized journeys for your contacts.
How confident are you in your Eloqua Administration setups?We could name setups such as Database Management and Enrichment, Security Policies, Preference Centres, Integrations with CRMs/CMSs/CDPs, …
How confident are you in your Eloqua Privacy management?With custom privacy workflows, you can flawlessly honor customer consent, protecting the integrity and confidentiality of client data hosted.
How confident are you in your Eloqua Reporting capabilities?We could name making use of Insight reports and dashboards such as Campaign Analysis, Email Analysis, Bounceback History, Form Submission Data, Website Visitors by Webpage, Dynamic Content, Spam Unsubscribe, ...
Database Health
What is your monthly Eloqua contact acquisition rate?This would be an average approximation of your monthly database growth rate, looking at your contacts at the end of a month against initial contacts.
Database Health
How much of your Eloqua database consists of unreachable contacts?These are your Eloqua contacts who you cannot target with communication, such as hard-bounced or globally unsubscribed contacts.
Database Health
How many contacts in your Eloqua database are inactive?These are your Eloqua contacts who have not had any interaction with your communication in the last 6 months (no opens, no clicks, no visits).
Email Performance
How does your email open rate compare to the industry averageindustry average?Benchmarking the rate at which your email communication is being opened by its recipients against the average stats for your industry can highlight room to adopt additional strategies around increasing the open rate.
Email Performance
How many of your Eloqua contacts receive more than 11 emails per month?Generally-speaking, an email frequency that exceeds 11 emails a month may lead to raised levels of saturation and fatigue among contacts.
Sales & Marketing Enablement
How much of your reachable database do you email over a year?In your Eloqua database, your reachable contacts are the ones you can, and are legally allowed to target with email communication.
Sales & Marketing Enablement
Which ABM functionalities does your company use?Please select all the Account-Based Marketing features your company uses. If none of the following options apply, you can skip this question.
What is your business size classification?We find that businesses are most commonly classified under three categories: Small-Medium Business, Small-Medium (Mid-market) Enterprise and Large Enterprise.
Database Health
What is your monthly Eloqua contact acquisition rate?This would be an average approximation of your monthly database growth rate, looking at your contacts at the end of a month against initial contacts.
Database Health
How much of your Eloqua database consists of unreachable contacts?These are your Eloqua contacts who you cannot target with communication, such as hard-bounced or globally unsubscribed contacts.
Database Health
How many contacts in your Eloqua database are inactive?These are your Eloqua contacts who have not had any interaction with your communication in the last 6 months (no opens, no clicks, no visits).
Email Performance
How does your email open rate compare to the industry averageindustry average?Benchmarking the rate at which your email communication is being opened by its recipients against the average stats for your industry can highlight room to adopt additional strategies around increasing the open rate.
Email Performance
How many of your Eloqua contacts receive more than 11 emails per month?Generally-speaking, an email frequency that exceeds 11 emails a month may lead to raised levels of saturation and fatigue among contacts.
Sales & Marketing Enablement
How much of your reachable database do you email over a year?In your Eloqua database, your reachable contacts are the ones you can, and are legally allowed to target with email communication.
Sales & Marketing Enablement
Which ABM functionalities does your company use?Please select all the Account-Based Marketing features your company uses. If none of the following options apply, you can skip this question.
Sales & Marketing Enablement
What kind of lead scoring model have you implemented?This is the system you have in place for evaluating your leads, attributing points based on varying factors, such as levels of interest, or industry.
Performance & Administration
What kind of CRM integration does your company use?This concerns the seamless connectivity between your chosen Customer Relationship Management tool and your Eloqua instance.
Performance & Administration
Have you implemented automated cleansing and enrichment processes?Such programs run autonomously in the Eloqua instance to maintain a clean database (with criteria for contact deletion) and to enrich the existing database with new contact information from additional sources.
Feature Adoption
Are you using 1st party cookies on your website?First party cookies are directly stored by your website or domain, as opposed to third party cookies (external), certifying higher levels of privacy and trust.
Feature Adoption
Have you implemented opt-in consent tracking modes on your Eloqua pages?Opt-in consent tracking concerns capturing real-time visitor consent values for varying cookies and tracking services, in accordance with local regulations.
Feature Adoption
Which of the following Eloqua features are you using?Please select all the Eloqua features your company uses. If none of the following options apply, you can skip this question.
Feature Adoption
Are you using 3rd party apps other than the ones provided by Oracle?This would be any application that you have integrated with your Eloqua instance, that was provided by another vendor other than Oracle.
What is your business size classification?We find that businesses are most commonly classified under three categories: Small-Medium Business, Small-Medium (Mid-market) Enterprise and Large Enterprise.
Let us know where to reach out!
Congratulations!
Based on your answers, we think the best way we can help you drive your MarTech digital transformation further is through our resources.
Explore our resource hub to gain insight into advanced marketing automation features through infographics, articles, and customer success stories.
Based on your answers, we calculate that you leverage Eloqua's advanced capabilities at approximately
%
To help you drive your MarTech digital transformation further, we'd like to offer you a few helpful resources.
To help you drive your MarTech digital transformation further, we'd like to offer you a few helpful resources.
Explore our resource hub to gain insight into advanced marketing automation features through infographics, articles, and customer success stories.
To help you drive your MarTech digital transformation further, we'd like to offer you a few helpful resources.
Explore our resource hub to gain insight into advanced marketing automation features through infographics, articles, and customer success stories.
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It seems you haven't shared enough insights with us, so we cannot calculate your score.
We'd like to provide you with a personalized result that adds value, and for us to do this, we will need a few additional details.
